Analyzing Website Visitor Behavior: Mobile vs. Desktop Users

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Note: this is a guest blog post I was asked to write by the owner of a digital marketing agency in California. I’d never met him, but he contacted me saying he liked my writing and wanted me to dig deep into the data I have access to and write a post on the differences between mobile and desktop traffic. I was delighted to do so, and here is the end result. I hope you like it.

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Using QR Codes – It’s As Easy As 1,2,3,4,5,6,7

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QR Codes are the best thing that’s ever happened to the Internet, if you believe the hype. What do I think of them? Just check out this side-by-side comparison to see how much easier using QR codes can be than using the Internet the “old fashioned way,” using URLs. To Use a QR Code: Locate a QR code somewhere placed by a brand you want … Read more

Guest Post: What Baseball Means to Me

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[This is a guest post from my Uncle Mike. He’s a great man, a great Uncle, a retired Marine, and a huge fan of Baseball. He’s also the man I know as “Uncle Fun.” -Ron] Baseball was, is, and always will be the one dependable bastion of camaraderie and commonality amongst Americans of all stripes, for it is this great game that Democrats, Republicans, Moderates … Read more

SEO Test For Employers Hiring Internet Marketers

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When I left my position as the Marketing Director for Infront Webworks earlier this year, I was asked to help hire my replacement. I was happy to do so, because I knew they would probably have a challenging time hiring, for two specific reasons: First: I was the only employee who’d had years of solid experience and expertise with the nitty-gritty hands-on aspect of SEO … Read more

Understanding a URL Structure (With Query Parameters)

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Have you ever been on a website before, and noticed in the address bar that the simple little www.example.com you’ve typed in turned into something very long and complicated, full of questions marks and equal signs? URLs (i.e. the address of the page you’re viewing) can be pretty darn complicated, but fear not! This is a super-simple guide to understanding a URL’s structure, broken down … Read more

My Speech on SEO at Revenue North Colorado Springs

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I recently gave a speech at a business summit in town called “Revenue North,” which is a small conference of sorts for local business owners, all with the main theme of “growing your business.” I had found out about the event when it was announced the year before and was flattered when I found out that I was selected to be one of the speakers … Read more

It’s Pronounced “Stauffer” — “Au” as in “Faucet”

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What are the more annoying things I’ve experienced in my lifetime is the fact that people just can’t seem to pronounce my last name correctly. Really? Is it really that hard? My name is Ron Stauffer. Stauffer. Stauffer. S-T-A-U-F-F-E-R. In case you’re wondering, the “au” is pronounced “au” as in “faucet.” Years ago, my dad did a bunch of genealogy research to figure out exactly … Read more

Leadership Pikes Peak Alumni Stories – Police Chief Pete Carey

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Note: This is an interview I conducted with Colorado Springs Police Chief Pete Carey, who is an alumnus of Leadership Pikes Peak’s Signature Program. Since 1979, the Signature Program has taken experienced professionals from the public, private, and nonprofit sectors and helped prepare them for community leadership. Throughout the ten-month program, participants learn about the most important issues facing the Pikes Peak region, and meet and learn from the community’s most dynamic leaders.

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My First Experience Pitching A Business Idea

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I love business. I love coming up with a new idea for a business; the process of building a business; marketing a business; and running a business. It’s a total thrill. When I go on sales calls and earn new business, I feel like a winner. I get the same feeling when I come up with a new idea to try out in my business … Read more

When I Met General Martin Dempsey

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In my spare time, I am a volunteer with a little marketing group in town called COSthink. We meet twice a month take on marketing projects for local organizations that need help with their marketing but don’t know where to start, or don’t have the time or budget to hire a marketing company to help them. Several months ago, we took on a new organization … Read more