I called my ISP the other day (Qwest) to ask for an upgrade on the speed of my DSL line at home. When I did, I learned something very interesting: Qwest employees don’t know the difference between a megabit and a megabyte. Cut them some slack, you may say… it’s an easy mistake to make. Right? Wrong—this is a glaring error. There’s a massive chasm between the … Read more
One of the hottest topics in search quality discussions so far in 2011 has been “Content Farms,” and I think it’s none too soon. I despise them. They give almost no value to consumers at all, and whatever value they do give is overshadowed by obnoxious advertising. Defining them can be a little difficult sometimes, so for the record, here’s my simple definition. Content Farm: … Read more
I just recently took the “Inbound Marketing University” training course and exam. I guess I should smile… because I can now say that I am an “Inbound Marketing Certified Professional,” which is cool for for the 1% of people in the world who actually know what that means. Hehe. Ok, so I’m being silly. It’s actually pretty cool. And in case you’re not exactly sure … Read more
For those of you who’ve seen it, it’s almost not even worth mentioning that The Godfather is one of the best movies ever made. Yes, it’s a gangster movie. Yes, it’s full of blood, killing, sin and sorrow. And yes, it’s full of astounding business lessons as well. There are far more references to business than I can mention here, but here are the top … Read more