[et_pb_section bb_built=”1″][et_pb_row][et_pb_column type=”4_4″][et_pb_text admin_label=”Blog Post” _builder_version=”3.19.5″]
Last week, Apple CEO Tim Cook took the stage to announce a few new products and demo videos of the company’s latest technology. The presentation, though offered via streaming online, was given to a highly selective audience of industry analysts, tech bloggers, and journalists.
Apple’s product launch is the one presentation each year that “fanboys” like myself watch with rapt attention and is the one that Microsoft or Google customers love to hate. But as I watched this year’s event, I noticed that it’s starting to become a spectacle like Groundhog Day.